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UNDERSTAND WHAT YOU ARE BUYING

Know your active skin care concentrations. Before laying out hundreds of dollars on skin care that claims that it has medically active ingredients, it is important to know how much of the active ingredient is needed to achieve your desired result. Some unscrupulous companies have been known to “angel dust” their products. This means that they include a trace amount of the active ingredient in their products so that they can legally advertise that their product includes x, y or z.

Think of it this way. If you bake a cake and add one teaspoon of sugar, technically, there is sugar in there, but it is going to taste horrible. Skin care is very much the same. If you want results, there is no point wasting your time with a sneaky advertising. Nobody wants to eat a cake that has almost no sugar in it. There is no fun in that and it wouldn’t be worth the calories.

When buying, Look for;

  • Vitamin C – at least 10% and stabilized
  • Retinol (Vitamin A) – 0.9% to 1%
  • Niacinamide (Vitamin B) – 10%
  • Matrixl® Peptide – 20%
  • Zinc sunscreen – at least 10% zinc oxide
  • Lactic acid – 6% in cleansers
  • Salicylic Acid – 2% in cleansers

By Mike Clague